Work ScheduleStandard (Mon-Fri)
Environmental ConditionsOffice
Job DescriptionJob Summary:You will develop and implement global EFS marketing strategies for promoting our CMD product portfolio. Deep Knowledge od the industry, strong analytical skills, and willingness to work cross-functionally will be key to achieve business objectives. The role will also involve upstream marketing activities to identify market needs and influence product development.
Key Responsibilities:Market Strategy Development: - Engage with customers, industry experts to identify top needs and emerging trends.
- Gather Market insights for new product development and improvements based on market customer feedback.
- Collaborate directly with the KOL and Regulatory manager to gain insights into the current and future technological requirements.
- Collaborate with product management and business development teams to develop go-to-market strategies
- Build product positioning, messaging, and value propositions that resonate with target audiences
Campaign Management: - Plan, implement, and manage coordinated marketing campaigns across multiple channels, including digital and live events.
- Collaborate with regional marketing teams to ensure campaign consistency and alignment with global strategies.
- Supervise and analyze campaign performance, making data-driven adjustments to optimize results.
Event Management: - Plan and coordinate participation in industry conferences, trade shows, and webinars.
- Develop event strategies to improve brand exposure and generate leads.
Digital Marketing: - Coordinate digital marketing initiatives, and social media.
- Develop and manage the global website content strategy to ensure a consistent and engaging user experience.
- Promote marketing automation tools to nurture leads and track engagement.
Qualifications:- Bachelor's degree in Marketing, Business Administration, Environmental Science, Food Safety, or a related field.
- Proficiency in marketing, with a focus on EFS market.
- *= years of proven track record of developing successful marketing strategies and campaigns.
- Strong understanding of the industry, including regulations, standards, and market dynamics.
- Excellent communication, writing, and presentation skills.
- Ability to work in multifaceted environment with a fast-paced.
- Experience with digital marketing, content creation, and event management.
- Experience in upstream marketing and influencing product development.
- Willingness to travel globally as the need arises.
Compensation and BenefitsThe salary range estimated for this position based in California is $141,800.00-$212,675.00.
This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:
- A choice of national medical and dental plans, and a national vision plan, including health incentive programs
- Employee assistance and family support programs, including commuter benefits and tuition reimbursement
- At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy
- Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan
- Employees' Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount
For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewards